E-Commerce
"Net Words"Creating High-Impact Online Copy
|
Retail £9.99 GBP
£7.50 Save 25%
|
|
Retail $19.98 USD
$15.00 Save 25%
|
|
|
Click to enlarge
Double-click to reduce
|
Introduces you to a copy-centered approach to online marketing. This book explains what works and what doesn't and shows you how to create copy for websites, enewsletters, and email campaigns guaranteed to: attract customers and hold their attention; differentiate your business from its competitors online; and, build customer loyalty. With 25 illustrations. Paperback, 224 pages. Size: 210 x 139 mm. Weight: 330g.
Author: Usborne, Nick
ISBN: 0071380396
Publisher: McGraw-Hill Education - Europe
Date: 2001 (United States)
Readership: Professional & Vocational E-Commerce
|
"Web Copy That Sells"The Revolutionary Formula for Creating Killer Copy Every Time
|
Retail £16.99 GBP
£14.44 Save 15%
|
|
|
Retail $33.98 USD
$28.88 Save 15%
|
|
|
|
Click to enlarge
Double-click to reduce
|
Presents copy strategies that have been proven in the e-commerce arena, written by an acclaimed Web copywriter, who bases her Million Dollar Blueprint on five simple questions - the reader answers them and the copy writes itself. The author has included information from her seminars into a book that helps Web copywriters. With illustrations. Paperback, 288 pages. Size: 233 x 188 mm. Weight: 471g.
Author: Veloso, M.
ISBN: 0814472494
Publisher: Amacom
Date: 2004 (United States)
Readership: General (Us: Trade) E-Commerce
|
"E-Commerce for Dummies"
|
Retail £18.99 GBP
£15.19 Save 20%
|
|
|
Retail $37.98 USD
$30.38 Save 20%
|
|
|
|
Click to enlarge
Double-click to reduce
|
"For Dummies" series; Provides an overview of the diverse areas of e-business, including B2B and B2C. This book features case studies that show real world examples of what strategies are succeeding and what strategies are failing. It includes information on: marketing and competing in Cyberspace; planning your storefront; and processing online transactions. With illustrations. Paperback, 402 pages. Size: 233 x 192 mm. Weight: 686g.
Author: Villars, Rick
ISBN: 0764508474
Publisher: John Wiley and Sons Ltd
Date: 2001 (United States)
Readership: General (Us: Trade) E-Commerce
|
"Internet Qos"Architectures and Mechanisms for Quality of Service
|
Retail £35.99 GBP
£32.39 Save 10%
|
|
|
Retail $71.98 USD
$64.78 Save 10%
|
|
|
|
Click to enlarge
Double-click to reduce
|
"The Morgan Kaufmann Series in Networking" series; Serving as a guide to the Quality of Service (QoS) techniques, this title addresses the Internet's special challenges. It focuses on the four main areas of Internet QoS: integrated services, differentiated services, MPLS (Multiprotocol Label Switching), and traffic engineering. With illustrations. Hardback, 260 pages. Size: 254 x 178 mm. Weight: 733g.
Author: Wang, Zheng
ISBN: 1558606084
Publisher: Elsevier Science & Technology
Date: 2001 (United States)
Readership: Professional & Vocational E-Commerce
|
"Blogwild!"How Everyone Can Go Blogging
|
Retail £9.99 GBP
£8.00 Save 20%
|
|
|
Retail $19.98 USD
$16.00 Save 20%
|
|
|
|
Click to enlarge
Double-click to reduce
|
Do you have a blog? This book talks about the history of where blogs came from, where they are, and where they're going; eight keys to a successful business blog; the trends in multimedia blogging with audio and video; five necessary elements of your blog's persona; what you need to know about blog software; and more. Paperback, 192 pages. Size: 198 x 129 mm. Weight: 209g.
Author: Wibbels, Andy
ISBN: 1857883691
Publisher: Nicholas Brealey Publishing Ltd
Date: 2006 (United Kingdom)
Readership: General (Us: Trade) E-Commerce
|
"Virtually Free Marketing"Harnessing the Power of the Web for Your Small Business
|
Retail £10.99 GBP
£8.79 Save 20%
|
|
|
Retail $21.98 USD
$17.58 Save 20%
|
|
|
|
Click to enlarge
Double-click to reduce
|
The Internet allows businesses of all sizes to promote their products cheaply and effectively. Virtually Free Marketing takes a look at how leading lights in e-commerce such as Amazon, Google and YouTube have made their mark, before taking readers through the process step by step. With illustrations. Paperback, 272 pages. Size: 198 x 129 mm. Weight: 16g.
Author: Wilde, Nick Holden, Philip R.
ISBN: 140810072X
Publisher: A & C Black Publishers Ltd
Date: 2008 (United Kingdom)
Readership: General (Us: Trade) E-Commerce
|
"Make Serious Money on Ebay Uk"The Bestselling Guide to Buying and Selling on Ebay - and Beyond
|
Retail £12.99 GBP
£10.39 Save 20%
|
|
|
Retail $25.98 USD
$20.78 Save 20%
|
|
|
|
Click to enlarge
Double-click to reduce
|
Covers each aspect of buying and selling on eBay and includes advice on setting up a fully fledged eBay business and promoting a website, shopping carts, search engine optimisation and affiliate schemes. This work also explains how an eBay business can be a starting point for moving on to other channels and establishing your own website. Paperback, 324 pages. Size: 216 x 135 mm. Weight: 387g.
Author: Wilson, Dan
ISBN: 1857883837
Publisher: Nicholas Brealey Publishing Ltd
Date: 2007 (United Kingdom)
Readership: General (Us: Trade) E-Commerce
|
"Applied Time Series Econometrics"
|
Retail £22.99 GBP
£20.69 Save 10%
|
|
|
Retail $45.98 USD
$41.38 Save 10%
|
|
|
|
Click to enlarge
Double-click to reduce
|
"Themes in Modern Econometrics" series; Phillips, Peter C.B. (ed.) A demonstration of how time series econometrics can be used in economics and finance. With 69 line figures 38 tables. Paperback, 350 pages. Size: 228 x 153 mm. Weight: 487g.
Author: (Lutkepohl, H., ed.)
ISBN: 0521547873
Publisher: Cambridge University Press
Date: 2004 (United States)
Readership: Professional & Vocational Econometrics
|
"Computational Economics and Finance"Modeling and Analysis With Mathematica
|
Retail £65.50 GBP
£55.68 Save 15%
|
|
|
Retail $131.00 USD
$111.36 Save 15%
|
|
|
|
Click to enlarge
Double-click to reduce
|
"Economic & Financial Modeling With Mathematica" series; Useful for mathematica users from the economic, financial, investments, quantitative business and operations research communities. With 1. Hardback, 488 pages. Size: 254 x 178 mm. Weight: 1043g.
Author: (Varian, Hal R., ed.)
ISBN: 0387945180
Publisher: Springer-Verlag New York Inc.
Date: 1996 (United States)
Readership: Professional & Vocational Econometrics
|
"Econometric Methods"
|
Retail £43.99 GBP
£39.59 Save 10%
|
|
|
Retail $87.98 USD
$79.18 Save 10%
|
|
|
|
Click to enlarge
Double-click to reduce
|
4TH EDITION 4 rev ed. Paperback, Size: 270 x 550 mm. Weight: 704g.
Author:
ISBN: 0071259643
Publisher: McGraw-Hill Education - Europe
Date: 1997 (United States)
Readership: General (Us: Trade) Econometrics
|
"Handbook of Computational Economics"Agent-Based Computational Economics
|
Retail £85.00 GBP
£76.51 Save 10%
|
|
|
Retail $170.00 USD
$153.02 Save 10%
|
|
|
|
Click to enlarge
Double-click to reduce
|
"Handbook of Computational Economics" series; Surveys the research on Agent-based Computational Economics, the computational study of economic processes modeled as dynamic systems of interacting agents. This book covers such topics as: learning; empirical validation; network economics; social dynamics; financial markets; innovation and technological change; market design; and more. With illustrations. Book, 904 pages. Size: 240 x 165 mm. Weight: 1754g.
Author: (Judd, K.L., ed.)
ISBN: 0444512535
Publisher: Elsevier Science & Technology
Date: 2006 (Netherlands)
Readership: Professional & Vocational Econometrics
|
"Handbook of Econometrics"
|
Retail £135.00 GBP
£124.20 Save 8%
|
|
|
Retail $270.00 USD
$248.40 Save 8%
|
|
|
|
Click to enlarge
Double-click to reduce
|
"Handbook of Econometrics" series; A reference source and teaching aid for econometricians which examines models, estimation theory, data analysis and field applications in econometrics. Surveys discuss recent developments at a level suitable for professional use or in graduate courses. With illustrations. Hardback, 1078 pages. Size: 240 x 165 mm. Weight: 2132g.
Author: (Engle, R.F. (University of California at San Diego Massachusetts Institute of Technology, Cambridge,, ed.)
ISBN: 0444887660
Publisher: Elsevier Science & Technology
Date: 1994 (Netherlands)
Readership: Research/Professional Econometrics (Vol 4)
|
"Handbook of Economic Forecasting"
|
Retail £85.00 GBP
£76.51 Save 10%
|
|
|
Retail $170.00 USD
$153.02 Save 10%
|
|
|
|
Click to enlarge
Double-click to reduce
|
"Handbooks in Economics" series; Covers developments in how forecasts are constructed based on multivariate time-series models, dynamic factor models, nonlinear models and combination methods. This handbook addresses economic forecasting methodology, forecasting models, forecasting with different data structures, and the applications of forecasting methods. With illustrations. Hardback, 1070 pages. Size: 240 x 165 mm. Weight: 2041g.
Author: (Elliott, Graham, ed.)
ISBN: 0444513957
Publisher: Elsevier Science & Technology
Date: 2006 (Netherlands)
Readership: Professional & Vocational Econometrics
|
"High Frequency Financial Econometrics"Recent Developments
|
Retail £69.00 GBP
£58.66 Save 15%
|
|
|
Retail $138.00 USD
$117.32 Save 15%
|
|
|
|
Click to enlarge
Double-click to reduce
|
"Studies in Empirical Economics" series; Recent Developments. With 1. Hardback, 320 pages. Size: 234 x 156 mm. Weight: 592g.
Author: (Bauwens, Luc, ed.)
ISBN: 3790819913
Publisher: Physica-Verlag Gmbh & Co
Date: 2007 (Germany)
Readership: Professional & Vocational Econometrics
|
"Palgrave Handbook of Econometrics Econometric Theory"
|
Retail £30.00 GBP
£28.50 Save 5%
|
|
|
Retail $60.00 USD
$57.00 Save 5%
|
|
|
|
Click to enlarge
Double-click to reduce
|
Provides guidance in key areas of econometrics. This book covers developments in theoretical econometrics, including essays on methodology and history of econometrics, developments in time-series and cross-section econometrics, modelling with integrated variables, Bayesian econometrics, simulation methods and a selection of special topics. With illustrations. Paperback, 1128 pages. Size: 216 x 138 mm. Weight: 1452g.
Author: (Mills, Terence C., ed.)
ISBN: 1403918023
Publisher: Palgrave MacMillan
Date: 2007 (United Kingdom)
Readership: Professional & Vocational Econometrics (V. 1)
|
|
Your Basket
Site Map
Help
