International Business


"European Business and Marketing"

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The second edition of European Business and Marketing is published at the beginning of the new millennium and has been fully revised to incorporate much modern thinking in Europe. It includes material on the Euro and the enlargement of the European Union and the development of global companies with With illustrations. 2 rev ed. Paperback, 336 pages. Size: 246 x 189 mm. Weight: 658g.
Author:  (Harris, Phil, ed.)
ISBN:  0761966056
Publisher:  Sage Publications Ltd
Date:  2004  (United States)
Readership:  Tertiary Education (Us: College) International Business

"Global Cases in Logistics and Supply Chain Management"

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With maps. Paperback, 400 pages. Weight: 687g.
Author:  (Taylor, David, ed.)
ISBN:  1861523955
Publisher:  Cengage Learning
Date:  1996  (United Kingdom)
Readership:  Professional & Vocational International Business

"Globalizing International Human Resource Management"

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Covers regional and national cultures, as well as perspectives, exploring how these might shape both theory and practice in the field of international human resource management. Hardback, 264 pages. Size: 246 x 174 mm. Weight: 626g.
Author:  (Rowley, Chris, ed.)
ISBN:  0415440017
Publisher:  Taylor & Francis Ltd
Date:  2007  (United Kingdom)
Readership:  Professional & Vocational International Business

"Handbook of Organizational Learning and Knowledge"

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This work provides a comprehensive overview of how the concept of organizational learning emerged, how it has been used and debated, and where it may be going. It summarizes the state of the art and provides a full account of the diverse approaches, themes, issues, and debates of the field. With figures and tables. New ed. Paperback, 9 pages. Size: 246 x 171 mm. Weight: 1695g.
Author:  (Dierkes, Meinolf, ed.)
ISBN:  0198295820
Publisher:  Oxford University Press
Date:  2003  (United Kingdom)
Readership:  Professional & Vocational International Business

"International Advertising"

Realities and Myths

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A handbook of the theory and practice of international advertising linked to overall trends in business globalization. With illustrations. Paperback, 424 pages. Size: 229 x 152 mm. Weight: 567g.
Author:  (Jones, John Philip, ed.)
ISBN:  0761912452
Publisher:  Sage Publications Ltd
Date:  2000  (United States)
Readership:  Professional & Vocational International Business

"International Business Negotiations"

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"International Business & Management" series; Provides an understanding about the impact of culture and communication on international business negotiations. This work explores the problems faced by Western managers while doing business abroad and offers guidelines for international business negotiations. It also focuses on an important aspect of international business: negotiations. With 1. 2 rev ed. Hardback, 544 pages. Size: 225 x 150 mm. Weight: 942g.
Author:  (Ghauri, Pervez N., ed.)
ISBN:  0080442935
Publisher:  Emerald Group Publishing Limited
Date:  2003  (Netherlands)
Readership:  Professional & Vocational International Business

"The New Institutionalism in Strategic Management"

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"Advances in Strategic Management" series; These papers explore the contemporary strategic management field. They examine how firms behave, why they are different, what limits their scope and what determines success and failure in international competition. Hardback, 408 pages. Size: 225 x 150 mm. Weight: 717g.
Author:  (Ingram, P., ed.)
ISBN:  0762309032
Publisher:  Emerald Group Publishing Limited
Date:  2000  (Netherlands)
Readership:  Professional & Vocational International Business

"Organization Theory and the Multinational Corporation"

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The original edition of, Organization Theory and the Multinational Corporation was a seminal influence in bringing together research on organization theory and international management, particularly the multinational corporation with contributions from leading thinkers. With illustrations. 2 rev ed. Paperback, 360 pages. Size: 234 x 156 mm. Weight: 122g.
Author:  (Ghoshal, Sumantra, ed.)
ISBN:  140390670X
Publisher:  Palgrave MacMillan
Date:  2005  (United Kingdom)
Readership:  Professional & Vocational International Business

"Strategic Issues in International Retailing"

Concepts and Cases

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Takes a strategic approach to international retailing, examining in-depth studies of several retailers, and marrying theory with practice to clearly present material for students at every level. With 55 black & white illustrations, 10 black & white tables, 16 black & white line drawings. Paperback, 224 pages. Size: 234 x 156 mm. Weight: 505g.
Author:  (Dawson, John A., ed.)
ISBN:  0415343712
Publisher:  Taylor & Francis Ltd
Date:  2006  (United Kingdom)
Readership:  Professional & Vocational International Business

"Trade Associations and Professional Bodies of Continental European Union"

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This directory provides information on more than 3600 trade associations and professional bodies in the continental European Union. Hardback, 800 pages. Size: 279 x 216 mm. Weight: 2586g.
Author:  (Atterberry, Tara E., ed.)
ISBN:  1860993419
Publisher:  Gale
Date:  2003  (UK)
Readership:  General International Business

"Voluntary Carbon Markets"

An International Business Guide to What They Are and How They Work

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"Environmental Markets Insight" series; A business guide that offers coverage of what voluntary carbon markets are, where they are, how they work and how to capitalize - as a buyer or a seller - on a market that has the potential to mirror oil and gas in scale and to slow climate change. With figures, tables, index. Hardback, 176 pages. Size: 234 x 156 mm. Weight: 788g.
Author:  (Bayon, Ricardo, ed.)
ISBN:  184407417X
Publisher:  James & James (Science Publishers) Ltd
Date:  2007  (United Kingdom)
Readership:  Professional & Vocational International Business

"International Retailing"

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International Retailing provides a comprehensive understanding of developments in international retailing, and the management/marketing issues and implications of those developments. With 75 black and white line drawings. Paperback, 400 pages. Size: 246 x 189 mm. Weight: 781g.
Author:  Alexander, Nicholas Doherty, Anne Marie
ISBN:  0199212821
Publisher:  Oxford University Press
Date:  2008  (United Kingdom)
Readership:  Professional & Vocational International Business

"Managing Diversity in the Global Organisation"

Creating New Business Values

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Creating New Business Values. Shows the strong benefits and opportunities arising from diversity. Hardback, 288 pages. Size: 234 x 156 mm. Weight: 788g.
Author:  Anca, Celia De Vega, Antonio Vazquez
ISBN:  0230018823
Publisher:  Palgrave MacMillan
Date:  2006  (United Kingdom)
Readership:  Professional & Vocational International Business

"Strategic Corporate Communications"

A Global Approach for Doing Business in the New India

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Shows you how to create a marketing communications strategy specifically for the Indian market. This book presents a game plan that you can follow for both internal and external communications. With illustrations. Hardback, 360 pages. Size: 236 x 157 mm. Weight: 657g.
Author:  Argenti, Paul A.
ISBN:  0071549919
Publisher:  McGraw-Hill Education - Europe
Date:  2008  (United States)
Readership:  Professional & Vocational International Business

"International Marketing"

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International Marketing is an adaptation of a best-selling German text, which considers the global marketing arena from a new and original perspective. It focuses upon international marketing primarily as the co-ordination of a company's different national marketing programmes. With 200 figures, tables, illustrations, index. Paperback, 384 pages. Size: 234 x 156 mm. Weight: 726g.
Author:  Backhaus, Klaus Buschken, Joachim Voeth, Markus
ISBN:  0333963881
Publisher:  Palgrave MacMillan
Date:  2004  (United Kingdom)
Readership:  Professional & Vocational International Business

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